Inside the Workday: A Look at Remote Roles in Latin America – Day 3
Sales Development Representatives (SDRs) are the frontline scouts of any revenue team. And when they’re working remotely from Latin America, their impact is no less powerful.
From cold outreach to qualifying leads and maintaining CRM hygiene, SDRs in the region are helping U.S. companies grow, one call, one follow-up, and one pipeline update at a time.
Here’s what a typical day looks like.
📩 Morning: Outreach, Research & First Touches
The day starts with:
- Checking replies from overnight email cadences
- Reviewing LinkedIn messages
- Researching new prospects and building targeted lists
Using tools like Apollo and Salesforce, SDRs launch email sequences, track engagement, and prepare personalized outreach for key accounts.
Some also record short intro videos using Loom to stand out in crowded inboxes.
💬 Midday: Follow-ups, Calls & Qualification
This is prime calling time. SDRs schedule:
- Discovery calls or intro meetings
- Follow-ups on warm leads
- Qualification calls to determine fit
They update all notes, lead statuses, and pipeline stages in Salesforce, ensuring account executives have everything ready to close the deal.
These reps also join team syncs or pipeline reviews via Slack or Zoom.
📊 Afternoon: CRM Cleanup & Performance Review
Late in the day is for:
- Cleaning up CRM data (no duplicates, missing info, etc.)
- Reviewing metrics like open rates, call volumes, conversion rates
- Testing new subject lines or sequences
Even though they’re remote, SDRs often operate in tight loops with their AEs, marketing, and RevOps teams.
💡 Key Takeaways
- SDRs in LATAM combine structure, discipline, and creativity to drive outbound sales remotely.
- With strong English skills and overlapping time zones, they can jump on calls and respond in real time.
- Their success depends on clarity, follow-through, and smart use of outreach tools.
They don’t just book meetings: they build momentum.
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