Influencer and Affiliate Marketing Manager

About the Company

A fast-growing, Shopify-focused SMS marketing platform that helps ecommerce brands, mostly merchants in beauty, fashion and consumer goods, recover abandoned carts and drive repeat purchases through AI-powered conversational messaging, automated campaigns and customer conversations. The company is bootstrapped and profitable, serving 1,200+ merchants with a fully remote, async-first team.

Role Summary

You will independently own the company's affiliate and influencer channel end to end: building the creator roster, designing program economics and tracking performance against revenue benchmarks. This is a hands-on execution role, not a management seat.

Position Details

• Reports to: Head of Partnerships
• Location: Remote; must overlap US EST business hours
• Employment type: Contractor
• Language: Excellent written and verbal English
• Experience: 2 to 4+ years in affiliate, influencer or partner program management
• Working hours: About 30 to 40 hours per week; must overlap 8:00 AM to 4:00 PM EST
• PTO: 15 days
• Training: 90-day structured ramp-up with 30/60/90-day milestones

Key Responsibilities

• Source and qualify affiliate and influencer prospects across multiple platforms
• Onboard affiliates and serve as their primary point of contact for support
• Create product briefs, messaging frameworks and brand assets that guide creators toward problem-led content
• Evaluate and implement affiliate software platforms with a focus on creator self-serve usability
• Establish and refine rate cards, CPA structures and bonus incentives benchmarked against paid CAC
• Track discount codes and affiliate links, manage payouts and maintain roster records
• Build cohort-based performance reporting comparing affiliate-sourced revenue to paid channels
• Run weekly check-ins with the Head of Partnerships and monthly updates to leadership

Required Skills

• 2 to 4+ years running an affiliate, influencer or partner program at a DTC/ecommerce or B2B SaaS company
• Direct experience with affiliate platforms (Refersion, PartnerStack, Impact, Tapfiliate or similar)
• Experience designing rate cards and CPA/incentive structures
• Comfortable reading and analyzing cohort data to evaluate channel performance against CAC benchmarks
• Strong written communication for async, remote collaboration
• Self-directed, able to source, brief and manage multiple creator relationships independently

Nice to Have

• Existing relationships with YouTube or TikTok creators in the Shopify/DTC ecommerce space
• Experience designing and launching an affiliate portal or creator resource hub from scratch
• Background in SMS marketing, conversion rate optimization, retention marketing or DTC software tools
• Familiarity with Shopify App Store economics and how merchants evaluate software purchases

Hiring Process

Two interviews: first with the Founder, then with the Head of Partnerships.

What We Offer

• 15 days of PTO
• Fully remote
• 90-day performance review with potential for expanded scope or full-time conversion